

Management Highlights
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Maximize efficiencies with product data in one central repository
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Re-purpose and effectively coordinate product information consistently across multiple sales channels
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Instantly create a Business to Business website (B2B) with every world-class feature
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Increase sales and streamline the process in market channels, including Amazon, and eBa.
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Improve your customer buying experience and brand loyalty
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Instantly create dealer websites, or in-store sales kiosks, complete with their own branding and prices
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Manage and deliver consistent product data feed for up to thousands of dealer websites – simultaneously
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Reduces digital and print development time and cost by up to 90%
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Immediate real-time for e-publishing media production
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Effectively and accurately manage product content for simultaneous internet and print production
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Reduce costs in sales, marketing and IT
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A simplified flow of product information between departments throughout the enterprise
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Significantly shorten the product time-to-market cycle
Content and Product Information Management
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Enter product information one-time that can be instantly repurposed
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Automatically generates both print and web images from a single image file
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Detailed product description, bullet points, notes, videos, and spec sheets can be added to any product
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Product information updates happen instantly, ensuring accuracy and uniformity
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Coordinate all product information consistently across channels
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Create informational and landing pages
Enterprise Order Management
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Generator Enterprise Order Management is your business operating system for efficiency and productivity, while constantly driving sales, cost savings, and improved margins
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A rich feature system that includes order management, multichannel management, inventory management, purchasing, insightful reporting, and analytics
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Designed to move orders quickly and efficiently from capture to warehouse and ultimate fulfillment, the customer remains the center of your operation at all times
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Smoothly coordinates order management across sales and fulfillment channels
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Intuitive order pick tickets allow orders to be pulled in a logical flow based on the items warehouse location
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Set employees and sales representatives to specific tasks or pages within the order process to perform roles or functions
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Beginning to end, a streamlined and effective order management process for your business
Business to Business eCommerce
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Visitors see products in detail with list prices – only logged in customers see dealer pricing and customer specific cost prices
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Shop by “Today’s Deals” – Always be promoting your current sale and special items
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Shop by “Brands” – Brand logos directly link to the products and shown by category
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Shop by “What’s New” – Directly linked to your latest products
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Shop by “Categories” – Shop fast, three click shopping
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Shop by “Closeouts and Bargains” – Consistently sell discontinued, stagnate and B stock inventory
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Shop by “Department” – Display products within the specific departments
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Advanced search capabilities with AJAX search – Creates user-friendly and interactive searches
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Quick order composer – Fast order entry, by model number and quantity
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Customer specific prices – Customers see their own confidential specific cost prices
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Quantity discount prices – Show price breaks for volume purchasing
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Level pricing for specific groups
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Customer specific cost prices
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Show exact inventory levels, or traffic lights for stock levels: Green = in stock, Yellow = low stock level (call for availability), Red = temporarily out of stock
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Applications for a customer accounts and terms – Fully customize your forms to easily get the exact information you need
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Customer specific website preferences – Customers can personalize their website experience: favorite departments, order fulfillment, sort order, view mode, font size
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Track orders – Customers and view orders with status and tracking information
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View saved orders – Ability to view all orders, save and submit at any time
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Multiple languages – Option to allow customers to shop in their own language
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Multiple currencies – Option to allow customers to shop in their own currency
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Two user view modes for product display – Grid or quick view
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Export settings – Establish minimum orders, price levels, terms, payments, products, limits
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Informational pages – Customize for any use
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Analytics-enabled – Detailed reports that track website traffic in depth
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Design your own custom B2B website look and feel – customizable website template
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Mobile Friendly
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View the website in multiple languages, and currencies
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Administration permissions system defining access levels for roles and users
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Batch import and export of catalog and customer information
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Search engine friendly URL’s
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Meta-information for products, categories, and content pages
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Minimum Advertised Price (MAP)
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Dropship with customer logo on packing slip
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Place advertising banners on websites, track per click or by a designated length of time
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Customer groups
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Product bundles
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Recently viewed and compare products
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Shows cross-sell and recommended products
Digital and Print Module
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Create product catalogs with accurate up-to-the-minute consumer or dealer prices
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Produce print-ready media in substantially far less time, and more cost effectively than current methods
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Reduce production time, and time to market by as much as 90%
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Dynamically produce multiple forms of print and digital without the need for design software
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Create digital catalogs with hyperlinks to website for instant ordering
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Create sales flyers, price lists, postcards, order forms and more
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Instantly produce price lists (dealer or consumer)
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Dynamically created page numbers, headers, and footers
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Automatic catalog page index
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The Generator know where every item is on every page
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Fully customizable page templates and layouts
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Page tabs (colored) can be added to sections
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Free-form module customizes recurring cell set-up
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CMYK colors
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PDF Output in multiple printer formats
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Upload custom, informational or advertising pages into your catalogs
Dealer eNetwork
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Your products, instantly appear on reseller websites complete and up-to-date, with the resellers personal branding and pricing.
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Easily manage your product feed from the central data repository admin, delivering consistent and specific product content to up to thousands of reseller websites simultaneously.
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Data feed shows complete descriptions, images, prices, stock levels (optional), sale items, video and audio clips, PDF’s, cross-sells and up-sells.
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Shorten product time to market. Products, promotions, sale items and data updates appear instantly on reseller websites.
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Provides instant world-class websites with every big box store feature that your reseller needs to effectively sell online.
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Compound your sales promotions by instantly placing new products and sale items onto your dealer’s website home page.
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The Generator central repository contains all your inventory items, you control reseller approval for brands and products.
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Self-service sign up process. Your reseller applies from a link on your website or from your email, you approve them, they log in and add a logo and price margin to the website that comes complete with all authorized products.
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Websites can be offered for a low cost, for achieving a set sales volume, or free to resellers.
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Advertising banners can be sent from the Generator to the websites, for products, brands, or vendors. Ads can be either sold per click or by a designated length of time, creating an additional promotion or revenue streams.
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Help resellers to better sell your products by providing them with the right product data and online solution to succeed.
CRM – Customer Relationship Management
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Leverage a complete view across the entire customer life-cycle to optimize your relationship with each individual customer
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Phone system integration with auto dialing, to increase call contacts and speed efficiency, complete with call logging, time, date, and notes
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Role-based defined roles and permissions for user, such as what they can get access to and what level of access they are allowed for each page.
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Automated Sales Cycle – schedule a cycle of automated emails and targeted information to specific customers increasing contact between your sales calls
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Lead management to build prospects into customers
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Easily view detailed customer account history, active orders, and most purchased items
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Compile sales representative call lists
Logs customer emails with notes -
Product specific and price level quotes
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Task scheduling and calendar
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Intuitive reporting and dashboard
Vendor Connect Portal
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Vendor Connect is a secure portal for vendors within the Generator for integration with products and purchasing
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Vendors can log in to upload and maintain their product content and data
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Products uploaded by vendors are held in a staging area to be approved and finalized
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Reminder emails can be automatically sent to vendors on a timed basis requesting their assistance for updating their product data
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Our distributed order orchestration enables companies to smoothly process orders to multiple vendors for fulfillment
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Optimizes enterprise-wide inventory
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Delivers speed to market